Rip Van Winkel Awakes
I have been forced to be out of touch with the Paper Industry (still worthy of those initial capital letters) for three and a half months – and no, it was not a prison sentence! – where I was stuck in a cyber-vacuum and unable to keep in-touch with what had been going on in the trade since, well, really, the middle of July 2008. Then there was the usual catch-up period, and now I just look back on what has occurred, what is still happening, and what is about to happen (to say naught of the fallout from the first two of these) with shock and dismay.
What have the paper companies of Europe, nay, The World, got themselves into? There are multiple-choice answers, and for many of the mills and merchants, the boxes for more than one is going to be ticked. Of course, smug people could say “Well, I saw that coming, I’m surprised they didn’t!’, but the truth is, no-one really has the right to be smug when there are so many in the industry feeling the pain.
As my American friends would say, “Where to start?” For a long time now, the vast majority of pulp and paper mills have been hurting because of the massive hike in oil and purchased power. The same can be said of the chemical suppliers that furnish the industry, so their prices went up as well. The cost of living went up and up, largely on the back of rising fuel and food prices, and so staff costs went up. Imported timber (especially from Russia) went through the roof, hurting Finnish pulp producers and forcing skywards the factory gate prices for their finished (no pun intended) product, to the dreaded $1000 tonne for NBSK, and then up from there.
The cost of borrowing money soared, so if a mill was tied-in to a contract for improvements, expansion, or even just repair, they had to borrow at often ridiculous rates of interest if they had no money of their own. If I sat here and thought longer, the list would grow accordingly, but for now it’s enough to say that the Paper Industry, from pulp to merchant (and even printer) was already in a desperate situation.
Therefore, when the economic bubble burst internationally, our industry was not exempt from the effects! If of course a company was already in a pretty bad way before the global economic crisis, then they were the ones who felt it most and had to take the most drastic action, ranging from selling-off arms and legs, to committing suicide and closing up shop completely. A good example would be M-real (and I do not highlight them out of malice even if they did close one of my local fine paper mills and sell another for making cardboard box papers — though none the worse for that).
M-real had been heading for melt-down for some time, and had been shedding mills two or three a year for a couple of years. Then they decided to relieve themselves of their Zanders Reflex mill and it’s 4 papermaking machines and associated brands to ArjoWiggins, which was something of an unexpected new master. Truth to tell, it was not an ‘easy’ fit for Arjo, because, apart from anything else, the carbonless paper produced by Zanders (Autocopy) is a market-place competitor for that produced by Arjo (Idem) to the extent that the European Competition Authority said “No way José” – apparently unaware of the huge slice of the carbonless market in Europe enjoyed by such worthy competitive products as Giroform (Mitsubishi Hi-Tech), Reacto (Koehler), and Eurocalco (Torraspapel). Tracing papers would have been another conflict too, with Gateway and Spectral/T2000. But the E.C. put the mockers on it, just at a time when Arjo were beginning to see the way the financial world was about to turn, and I think, in truth, Arjo were pretty pleased to be out of the deal, likewise some of their own mills that might have been frightened for their future if the deal had gone ahead.
However, Arjo, via their merchant arm, Antalis, did buy M-reals merchant business, though again the Euro-Burghers of Brussels or Strasbourg or whichever one of the two E.C. government offices they were occupying at that time (can you really believe that they still up-sticks and move from one city to another hundreds of miles away on a regular basis? Or that the 27 European Commissioners who are there to make sure that the European Treaties on this and that are upheld, have a staff of twenty-four thousand, yes twenty-four followed by three zeros! Europhobe, moi?) that the Euro Burghers said “Non” unless Arjo sold-off one of M-real’s British merchants, Premier Paper. Arjo found a willing and worthy buyer in the family owned Beswick Paper Group, wherein Premier fits very nicely thank you, and should do well.
But this European Union stop on selling to Arjo was not to stop M-real in their cost-cutting efforts, and the M-real Graphical Printing Papers Division is to be bought by SAPPI, well, kind of, because M-real still want to keep Reflex and Gohrsmühle but not the coated papers that they produce (?) which I guess means that SAPPI will pick-up Chromolux, and bring them (SAPPI) back into the cast-coated market, after they got out of it when they sold the Astralux brand to Favini of Italy a few years ago.
Just for a moment, while on our European Grand Tour, let’s stop-off and take a quick look at Favini, and oh dear, they are in desperate trouble themselves. Both of their plants in The Netherlands have been sold off or closed, when the prospective new owners of Meersen Mill (rumoured to be Cordenons of Italy), offered a price too low for Favini’s liquidators that they said something to the effect of shove it where the sun don’t shine, and closed the place down themselves! But the loss of the Apeldoorn and Meersen mills was not enough to strengthen Favini, and it looks as if a ‘new’ company (Cordeneons and Orlando) are set to buy Favini’s mills in Italy, at Crusillano and Rossano Veneto.
Now it gets even more complicated because Cordenons once had a mill in Belgium that made fine papers on one machine, and one-side coated papers on another (mostly for labels and posters). In 2005 Cordenons decided to sell the latter machine and the space it took-up at the plant at Malmédy to a new company called Adapack which had taken over the Souché labels paper plant in France from International Paper (and we’ll meet I.P. again in a moment). All this happened three years ago, but Adapack went belly up early in 2008 and Cordenons bought the label paper machine back from the liquidators (well, it was just sitting there in their mill anyway!) while Souché enjoyed a management buy-out and might, just might, still make it. As for Malmedy, well, opinion differs as to whether Cordenons ever did start the ex-Adapack, ex-Cordenons machine again, but it was not running when they stopped the fine paper machine for the summer shut, and decided not to restart either machine, possibly ever again. This would make sense if they need the money they can raise from selling the Belgian site and machines, and use the funds for their stake in the Favini Italian enterprise.
Favini I mentioned earlier with regard to Astralux, a cast-coated grade, the brand that they bought from SAPPI who wanted to walk away from that grade, to devote all their activities at their Blackburn Mill to quality coated graphical printing paper. SAPPI had always given a glowing report for their Blackburn, Lancashire, U.K. mill, but guess what? Yep, it’s to go. Some watchers were very, very surprised at the news — after all, SAPPI had been good masters and had spent a bundle on the mill to keep it up to date, and this was reflected in the quality of the papers it produced and the place they held in the market. But those same people saw how it all made sense when it was announced at roughly the same time – which some felt in very bad taste — that SAPPI was to take over the coated papers business from M-real’s Graphical Papers Division.
With the closure of SAPPI Blackburn, SAPPI removes itself completely from British papermaking, especially since M-real had finally closed their British papermaking operations with the sale of Kemsley Mill to D.S. Smith, world-beating recycled fibre plant et al. Now here’s something crazy, part of the M-real deal with D.S.Smith calls for the mill to continue to produce 100% waste recycled graphical-paper quality pulp, ship it to M-Real Alizay mill in France, where it will be made into the office papers that used to be made at Kemsley. Some of these papers (the lions share initially) will be shipped back to the U.K. where the brand (Evolve) is very well established. The main merchant customer for Evolve would in the past have been the M-real merchant group, including McNaughton and Premier, but now the former is owned by Antalis, and the latter by Beswick, both of whom have established brands of their own already, one wonders what future there is for Evolve. (An inside story says that M-real have still been unable to offload the site of their former Sittingbourne Fine Paper mill because part of the deeds for the site state that because of the low-lying position of Sittingbourne, the site is responsible for the constant pumping and use/disposal of groundwater to prevent Sittingbourne high street from flooding on a regular/permanent basis. That’s fine if you are a paper-maker and use much and plenty water, but a housing estate, or a Tesco’s, or anything else, hmmm, it makes you wonder.)
M-real sold-off their French mill at Pont-Sainte-Maxence (formerly Mo-Do P.S.M.) a few years ago, but it has struggled ever since. I do so hope they can keep going. Most of the other former Aussedat Rey mills have gone to the wall, and even Papeteries du Lana has been bought-out by Hahnemuhle, who are no longer anything to do with Schleicher & Schuell who went to the venerable Whatman paper company of Maidstone, Kent, a couple of years ago. Ah yes, but because Whatman’s speciality is now in clinical filtration products (and has been for years by the way which is why they bought S & S, their German competitors), they were a natural acquisition for G.E. Medical of the U.S.A. and there is talk of the historically important Whatman Springfield Mill at Maidstone being sold for what the Americans call ‘real estate’.
A mill of similar historical precedent was William Sommerville of Scotland, which was merged with the business of Culter Guard Bridge paper mill some years ago, I think in the days when James River, again of the U.S.A., owned them both. Then in more recent times under the management buy-out company, Curtis Fine Papers, production was centred on the one mill at Guardbridge, and now that has gone, in the blink of an eye. It was weird, because at one moment, May 2008, Curtis were announcing a wonderful new antimicrobial paper created in league with Xerox, that could kill 99.9% of any bacteria on it’s surface (the paper’s, not your photocopier) within six hours of contact, an absolute boon for hospitals and clinics, and just the latest in a line of innovative new products. Yet in July the Curtis Fine Paper administrators laid-off 180 staff at Guardbridge and closed the mill.
And so it goes on.
When I first joined the commercial papers business in the U.K. there were three grades which were revered as the best of the best, real-art, European produced graphical printing papers: Job Parilux (French), Scheufelen Phoenix (German), and Consort (Scottish). Donside at that time was part of U.K. Papers Ltd (ex.Bowaters) and closed down; Job Parilux was bought out by Scheufelen and production moved to Germany, closing the French mill, and the crash of 2008 took Scheufelen down with it after hundreds of years of family ownership, well, since 1855 anyway!
But all is not lost. In the midst of all this gloom and doom there is hope. Rather strangely Scheufelen has been bought by a company called Powerflute OY of Finland. This same Powerflute bought the Savon Sallu corrugated case materials mill (fluting paper) from M-real (yes, them again) several years ago, and have made such a great job of it they have the money to buy Scheufelen. Highest quality coated papers and corrugated case materials (CCM) look like strange bed-fellows, but not so much when you learn that one of the key investors in Powerflute OY (the Powerflute mill in Finland has now reverted to it’s former Savon Sallu name) is none other than the dynamic Dermot Smurfit, who a) built-up the Jefferson Smurfit Group which eventually merged with Kappa, and b) was a key player in the Smufitt purchase of England’s Townsend Hook mill, which until recent years, made CCM and quality coated graphical printing papers. Further, Mr. Smurfit’s portfolio of mills also includes Pankaboard of Finland, another ailing mill that has been turned-around. Fineblade was no Parilux, but coated paper is coated paper, right? Oh dear, I deserve to be shot at dawn for that remark, which, for the time being will be my last, other than to mourn the loss of Matussière et Forest of France and its mills Des Échelles, Papeterie de Voiron, Papeteries de Lancey, Meylan 50, 60 and 70. Will it never end?
Oh yes, while I still remember, International Paper. They have a mill in Scotland, Thomas Tait’s mill, and they are going to close it! You’ll be pleased to read, words fail me!